Browsing: CreativeDirector

In an unexpected twist, Gucci has announced the immediate departure of their creative director, Sabato De Sarno, just weeks before the brand’s highly anticipated show at Milan Fashion Week. This sudden move has sent shockwaves through the fashion industry, particularly as Gucci grapples with a notable decline in sales. De Sarno, who succeeded Alessandro Michele less than two years ago, brought a vision of classic simplicity to the brand, contrasting Michele’s bold and eclectic style. With Gucci’s revenue dropping by 26% in the last quarter, questions arise about the impact of creative strategy on financial performance. The fashion world is now watching as Gucci’s design team prepares to showcase the upcoming collection, navigating a crucial transition during a time of significant change within luxury fashion circles.