Japan’s tourism industry is celebrating an unprecedented milestone in 2024, welcoming a staggering 36.9 million foreign visitors—a significant leap from its previous peak in 2019. This tourism renaissance, attributed to a favorable exchange rate and improved global connections, has been driven primarily by an influx of tourists from South Korea, China, and Taiwan. While this surge bodes well for Japan’s economy, contributing an anticipated JPY 6.3 trillion in visitor spending, it also poses challenges of overcrowding in hotspots like Kyoto. Authorities are now focused on sustainable strategies to balance economic benefits with infrastructure preservation, ensuring the appeal of Japan’s rich cultural heritage is maintained. #JapanTourism #Travel2024 #TourismBoom #JapanEconomy
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